It All Started with a Frustrated Dad.

A real story from our kitchen counter that turned into a product built for families everywhere.

Charlie had a problem.

His kids kept ‘borrowing’ his charger — permanently.

After one too many disappearing acts, he did what any fed-up dad would do.

He nailed the cable to the kitchen woodwork.

It wasn’t pretty, but it made a statement: ‘This charger stays put.’